TACO BELL - Spice Up The Night

Here are two TACO BELL radio spots for Spice Up The Night from our Executive Creative Director Mr. Chip Fuller.

Radio Spot 1

Radio Spot 2

 

The Target Audience

The target audience for this campaign were young adults hanging out late, leaving the clubs, concert events, or those just craving a late night meal. The campaign consisted of TV spots, print campaign, in store merchandise displays, radio spots, and social media. The campaign was highly successful in increasing late night sales.

 

 

NEMOI

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